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Resources

Why Your Annual Fundraising Plan Is Failing (And How to Fix It in 4 Steps)

Here is a statistic that should make you uncomfortable: most nonprofit annual fundraising plans are dead on arrival. Not because...

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Your 90-Day Year-End Campaign Checklist: From Segmentation to Thank-You

Most nonprofits start planning their year-end campaign in October. By then, you have already lost 6 weeks of runway. The...

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Year-End Campaign Timeline: When to Send Each Email for Maximum Revenue

Year-end giving accounts for 30-40% of all nonprofit revenue in a typical year. Yet most organizations send their year-end appeal...

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